HEADS UP! 

 

 

With a new website on its way, here's a little warm-up to get things started...

The sports industry is diverse in so many ways – but its leadership isn’t one of them.
With players of all ethnicities, ages, dis/abilities, genders and sexuality participating and working in sport, it’s time those at the top of the industry reflected those at grass roots level.

Image credit: Lynne Cameron lynnecmrn.com for Women in Football, taken at Wembley Stadium featuring (L-R) Jenny Riley (Senior External Operations Manager at The FA / Wembley Stadium); Poonam Majithia (Legal Counsel at UEFA); Jo Tongue (CEO, Tongue Tied Management); JJ Roble (football official); Michelle Dorgan (me!)

As a sports marketing and communications professional, identifying, promoting and celebrating the best stories is something I’d like to think I’m pretty good at after almost 20 years of practice. And as a lecturer and workshop facilitator, training and inspiring current and aspiring sports professionals is both an honour and a pleasure.

So how can all this help you?

Marcomms* Review
Know your marcomms need a fresh lease of life but don’t know where to start?

Marcomms* Support
Small team in need of some additional expertise?

Marcomms* Training
Have a great team who would benefit from some upskilling?

Training: Personal Development
Inspire and encourage your female members of staff and / or create a culture of allyship

Training: Equality, Diversity, Inclusion
Equality or equity? Know the difference? If not, maybe it's time you did.

Training: Team Culture
Many organisations talk the talk – but actions speak louder than words

*Marcomms: abbreviation of 'marketing and communications'

While the main site is being built, this has hopefully provided you with a taster of how I might be able to help you, but if you’d like to ask a question or just have a chat, please email me on michelle@michelledorgan.com

Michelle in red coat being interviewed on pitch at Craven Cottage during half-time
Michelle delivering a training session for Premier League Futures 2024 cohort - Michelle is stood at the front of a room in front of a digital screen with several young professionals seated in a U-shaped table layout listening to the training session
Three women seated on stage in front of a digital screen with the words: Assessing the Scale: Harrasment in Sport and Exercise

Promoting Women in Football's Women's Health Summit on pitch at Craven Cottage during FUL v LFC men's match

Training the next generation of football professionals on the 2024 Premier League Futures programme

Speaking alongside Women in Sport CEO, Stephanie Hilborne OBE on National Safety Day for the Suzy Lamplugh Trust at the BT Tower, London

Second Half Heads-up
In addition to working on the new website, I am also looking to launch a new business in 2025 which will bring together some of the best female facilitators with a sporting background - if you would like to be part of this, please get in touch.

Female with long brown hair seated on a chair on stage at an event in front of a large screen with football fans watching a game.

Testimonial

“the personal branding session we did with Michelle was… a complete game changer”

Ella Williams
Founder, Our Goal CIC